"He also blamed in part a "late decision" to require customers to
register before browsing for insurance, which could have helped
overwhelm the registration system.
"This may have driven higher simultaneous usage of the registration system that wouldn't have otherwise occurred if consumers could window-shop anonymously," he said."
This thought just came to me.
The "Late" implementation for the requirement that people must create an account was done so the government can have a list of people to go after if they DON'T get insurance.
Why else, other than they don't want people to get sticker shock, would they require you to enter ALL of your personal information. That way they have all the information they need to go after your tax returns and if you don't get a return they know where you work, they know who your spouse or your adult kids for your not having "approved" insurance.
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