Brandon Herrera, the firearms manufacturer and YouTube personality known as “The AK Guy,” announced his second campaign for Congress on August 10, 2025, setting up another high-stakes Republican primary battle against Rep. Tony Gonzales (R) in Texas’ sprawling 23rd Congressional District. The rematch promises to rekindle debates over gun rights and party loyalty that nearly cost Gonzales his seat in 2024.
Herrera’s announcement video, which garnered nearly one million views within 48 hours of its release, positions him as a principled pro-gun conservative alternative to Gonzales, whom he labels a “turncoat Republican” for supporting gun control legislation following the Uvalde school shooting. With a massive social media following of 4.4 million YouTube subscribers and an unapologetic pro-Second Amendment platform, Herrera has demonstrated an uncanny ability to mobilize grassroots donors nationwide.
The upcoming primary represents a second chance for Herrera, who came within about 400 votes of defeating the three-term incumbent in their May 2024 runoff election. Despite being outspent by more than three to one, Herrera captured 49.4 percent of the vote against Gonzales’ 50.6 percent.
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